Brand Executive (For an Int'l Trading Company)

Responsibilities

Brand Strategy:
– Assist in developing and executing brand strategies to align with the company’s overall goals.
– Contribute to the creation of brand guidelines and ensure consistent brand representation across all touch points
Marketing Campaigns:
– Participate in planning and executing marketing campaigns, including online and offline initiatives.
– Coordinate with creative teams to develop engaging content for campaigns, ensuring they resonate with the target audience
Market Research/Monitoring:
– Conduct market research to identify trends, customer preferences, and competitive landscape in the sportswear industry
– Translate market insights into actionable strategies and recommendations
Retail/ Wholesale Partner Acquisition
– Build partnership between the company and key retailers/wholesalers
– Support them and oversee the sale process
Events and Sponsorships:
– Support the planning and execution of brand-related events, activations, and sponsorships.
– Coordinate logistics, materials, and promotional efforts for events
– Agency/Third-parties management (inclusive of content production)
Internal Communication:
– Communicate marketing strategies and initiatives effectively to internal stakeholders

Requirements

Bachelor’s degree or Diploma in Marketing, Business, or a related field
Minimum 2 years experiences in related field
Proven experience in marketing, branding, or a related role within the sportswear or fashion industry
Strong understanding of marketing principles and brand management concepts
Familiarity with digital marketing platforms, including social media, email marketing, and content management systems
Language proficiency other than Burmese and English is a plus

Other Information

If you are interested in this job, please email your resume to hr@achievecareermyanmar.com or call 09454962773 for further information.

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